# Door-to-Door Sales Workers, News and Street Vendors, and Related Workers

> Sell goods or services door-to-door or on the street.
- **Entity Type:** role
- **Schema Version:** role.v1
- **Soc Code:** 41-9091.00
- **Summary:** Sell goods or services door-to-door or on the street.

## Aliases

- Direct Sales Coach
- Door-to-Door Sales Trainer
- Independent Sales Associate
- Independent Sales Representative
- Independent Beauty Consultant
- Independent Distributor
- Sales Representative (Sales Rep)
- Street Vendor
- Balloon Seller
- Beauty Consultant
- Beauty Counselor
- Book Agent

## Tasks

| Text | Type | Iwa |
| --- | --- | --- |
| Explain products or services and prices and demonstrate use of products. | Core | 4.A.4.a.1.a |
| Develop prospect lists. | Core | 4.A.1.b.1.b |
| Deliver merchandise and collect payment. | Core | 4.A.4.b.4.j |
| Write and record orders for merchandise or enter orders into computers. | Core | 4.A.4.c.1.c |
| Arrange buying parties and solicit sponsorship of such parties to sell merchandise. | Core | 4.A.4.a.6.c |
| Answer questions about product features and benefits. | Core | 4.A.4.a.8.c |
| Distribute product samples or literature that details products or services. | Core | 4.A.4.a.6.c |
| Circulate among potential customers or travel by foot, truck, automobile, or bicycle to deliver or sell merchandise or services. | Core | 4.A.4.a.6.b |
| Persuade customers to purchase merchandise or services. | Core | 4.A.4.a.6.b |
| Set up and display sample merchandise at parties or stands. | Core | 4.A.3.a.2.h |
| Order or purchase supplies. | Core | 4.A.4.c.3.e |
| Stock carts or stands. | Supplemental | 4.A.3.a.2.ak |

## Emerging Tasks

| Text |
| --- |
| Contact customers to ensure their satisfaction with products or services. |
| Train new recruits or other employees. |

## Activities

| Name | Iwa |
| --- | --- |
| Arrange delivery of goods or services. | 4.A.4.b.4.j |
| Process sales or other transactions. | 4.A.4.c.1.c |
| Take product orders from customers. | 4.A.4.c.1.c |
| Explain technical product or service information to customers. | 4.A.4.a.1.a |
| Demonstrate products to consumers. | 4.A.4.a.6.c |
| Contact current or potential customers to promote products or services. | 4.A.4.a.6.c |
| Coordinate sales campaigns. | 4.A.4.b.4.j |
| Answer customer questions about goods or services. | 4.A.4.a.8.c |
| Sell products or services. | 4.A.4.a.6.b |
| Identify potential customers. | 4.A.1.b.1.b |
| Distribute promotional literature or samples to customers. | 4.A.4.a.6.c |
| Purchase stocks of merchandise or supplies. | 4.A.4.c.3.e |
| Set up merchandise displays. | 4.A.3.a.2.h |
| Stock products or parts. | 4.A.3.a.2.ak |

## Capabilities

| Name | Family | Value |
| --- | --- | --- |
| Customer and Personal Service | knowledge | 4.38 |
| Sales and Marketing | knowledge | 4.17 |
| Speaking | essential_skill | 4 |
| Persuasion | transferable_skill | 4 |
| Oral Expression | ability | 4 |
| Oral Comprehension | ability | 3.88 |
| Social Perceptiveness | transferable_skill | 3.75 |
| Service Orientation | transferable_skill | 3.62 |
| Speech Recognition | ability | 3.5 |
| Speech Clarity | ability | 3.5 |
| Active Listening | essential_skill | 3.38 |
| English Language | knowledge | 3.29 |
| Coordination | transferable_skill | 3.25 |
| Negotiation | transferable_skill | 3.25 |
| Written Expression | ability | 3.12 |
| Administrative | knowledge | 3.04 |
| Reading Comprehension | essential_skill | 3 |
| Judgment and Decision Making | transferable_skill | 3 |
| Administration and Management | knowledge | 3 |
| Written Comprehension | ability | 3 |
| Information Ordering | ability | 3 |
| Writing | essential_skill | 2.88 |
| Critical Thinking | essential_skill | 2.88 |
| Fluency of Ideas | ability | 2.88 |
| Originality | ability | 2.88 |
| Problem Sensitivity | ability | 2.88 |
| Deductive Reasoning | ability | 2.88 |
| Near Vision | ability | 2.88 |
| Monitoring | essential_skill | 2.75 |
| Time Management | transferable_skill | 2.75 |
| Inductive Reasoning | ability | 2.75 |
| Active Learning | essential_skill | 2.62 |
| Complex Problem Solving | transferable_skill | 2.62 |
| Education and Training | knowledge | 2.62 |
| Personnel and Human Resources | knowledge | 2.5 |
| Category Flexibility | ability | 2.5 |
| Selective Attention | ability | 2.5 |
| Time Sharing | ability | 2.5 |
| Psychology | knowledge | 2.42 |
| Instructing | transferable_skill | 2.38 |

## Skills

| Name | Type |
| --- | --- |
| Social Perceptiveness | Common Skill |
| Speech Recognition | Specialized Skill |
| Active Listening | Common Skill |
| English Language | Common Skill |
| Negotiation | Common Skill |
| Reading Comprehension | Common Skill |
| Microsoft Excel | Common Skill |
| Information Ordering | Specialized Skill |
| Facebook | Specialized Skill |
| Writing | Common Skill |
| Deductive Reasoning | Common Skill |
| Critical Thinking | Common Skill |
| Time Management | Common Skill |
| Inductive Reasoning | Common Skill |
| Complex Problem Solving | Common Skill |
| Active Learning | Common Skill |
| Psychology | Specialized Skill |
| Instructing | Specialized Skill |
| Mathematics | Common Skill |
| Learning Strategies | Specialized Skill |
| Telecommunications | Specialized Skill |
| Visualization | Specialized Skill |
| Systems Analysis | Specialized Skill |
| Finger Dexterity | Common Skill |
| Foreign Language | Common Skill |
| Geography | Specialized Skill |
| Chemistry | Specialized Skill |
| Physics | Specialized Skill |
| Biology | Specialized Skill |
| Installation | Specialized Skill |
| Equipment Selection | Specialized Skill |
| Equipment Maintenance | Specialized Skill |
| Depth Perception | Common Skill |

## Tools

| Example | Category | Hot | In Demand |
| --- | --- | --- | --- |
| Facebook | Web page creation and editing software | yes | no |
| Microsoft Excel | Spreadsheet software | yes | no |
| Microsoft Office software | Office suite software | yes | no |
| Route mapping software | Route navigation software | no | no |
| Web browser software | Internet browser software | no | no |

## Work Context

| Name | Value |
| --- | --- |
| Freedom to Make Decisions | 4.79 |
| Determine Tasks, Priorities and Goals | 4.75 |
| Deal With External Customers or the Public in General | 4.7 |
| Telephone Conversations | 4.55 |
| E-Mail | 4.48 |
| Contact With Others | 4.48 |
| Face-to-Face Discussions with Individuals and Within Teams | 4.14 |
| Public Speaking | 3.7 |
| Physical Proximity | 3.67 |
| Level of Competition | 3.21 |
| Written Letters and Memos | 3.14 |
| Spend Time Standing | 3.08 |
| Work With or Contribute to a Work Group or Team | 3.05 |
| Time Pressure | 3.04 |
| Spend Time Sitting | 2.96 |
| Importance of Being Exact or Accurate | 2.96 |
| Coordinate or Lead Others in Accomplishing Work Activities | 2.92 |
| Frequency of Decision Making | 2.92 |
| Indoors, Environmentally Controlled | 2.83 |
| In an Enclosed Vehicle or Operate Enclosed Equipment | 2.79 |
| Dealing With Unpleasant, Angry, or Discourteous People | 2.71 |
| Impact of Decisions on Co-workers or Company Results | 2.58 |
| Conflict Situations | 2.54 |
| Spend Time Using Your Hands to Handle, Control, or Feel Objects, Tools, or Controls | 2.43 |
| Work Outcomes and Results of Other Workers | 2.21 |
| Importance of Repeating Same Tasks | 2.04 |
| Degree of Automation | 1.88 |
| Indoors, Not Environmentally Controlled | 1.83 |
| Exposed to Sounds, Noise Levels that are Distracting or Uncomfortable | 1.83 |
| Outdoors, Under Cover | 1.79 |
| Spend Time Making Repetitive Motions | 1.79 |
| Exposed to Very Hot or Cold Temperatures | 1.71 |
| Spend Time Walking or Running | 1.71 |
| Health and Safety of Other Workers | 1.67 |
| Outdoors, Exposed to All Weather Conditions | 1.62 |
| Exposed to Extremely Bright or Inadequate Lighting Conditions | 1.62 |
| Spend Time Bending or Twisting Your Body | 1.54 |
| Exposed to Minor Burns, Cuts, Bites, or Stings | 1.5 |
| Exposed to Contaminants | 1.46 |
| Exposed to Cramped Work Space, Awkward Positions | 1.46 |

## Preparation

- **Job Zone:** 2
- **Job Zone Name:** Job Zone 1-2: Very Little to Some Preparation Needed
- **Education:** Usually requires a high school diploma or GED, though some occupations may not.
- **Experience:** Some occupations may need little or no previous experience; others require several months to a year of experience. For example, landscaping and groundskeeping workers might require very little training or previous experience, while agricultural equipment operators can benefit from on-the job training.
- **Svp Range:** (Below 6.0)

### Education Distribution

| Label | Percentage |
| --- | --- |
| Less than a High School Diploma | 56.52 |
| High School Diploma | 43.48 |

## Person Fit

| Name | Family | Value |
| --- | --- | --- |
| Sales | specific_interest_area | 6.84 |
| Enterprising | career_interest_type | 5.52 |
| Achievement Orientation | work_style | 5 |
| Conventional | career_interest_type | 4.7 |
| Social Orientation | work_style | 4 |
| Realistic | career_interest_type | 3.56 |
| Marketing/Advertising | specific_interest_area | 3.44 |
| Perseverance | work_style | 3 |
| Public Speaking | specific_interest_area | 2.96 |
| Social | career_interest_type | 2.79 |
| Optimism | work_style | 2.67 |
| Self-Confidence | work_style | 2.36 |
| Management/Administration | specific_interest_area | 2.09 |
| Artistic | career_interest_type | 2.04 |
| Physical/Manual Labor | specific_interest_area | 2.04 |
| Business Initiatives | specific_interest_area | 2 |

## Related Roles

| Soc Code | Slug | Title | Tier |
| --- | --- | --- | --- |
| 41-2031.00 | role-41-2031-00 | Retail Salespersons | Primary-Short |
| 41-2021.00 | role-41-2021-00 | Counter and Rental Clerks | Primary-Short |
| 41-9011.00 | role-41-9011-00 | Demonstrators and Product Promoters | Primary-Short |
| 41-4012.00 | role-41-4012-00 | Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | Primary-Short |
| 41-2011.00 | role-41-2011-00 | Cashiers | Primary-Short |
| 13-1022.00 | role-13-1022-00 | Wholesale and Retail Buyers, Except Farm Products | Primary-Long |
| 41-9041.00 | role-41-9041-00 | Telemarketers | Primary-Long |
| 53-3031.00 | role-53-3031-00 | Driver/Sales Workers | Primary-Long |
| 41-3091.00 | role-41-3091-00 | Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel | Primary-Long |
| 43-4151.00 | role-43-4151-00 | Order Clerks | Primary-Long |
| 41-3011.00 | role-41-3011-00 | Advertising Sales Agents | Supplemental |
| 53-7065.00 | role-53-7065-00 | Stockers and Order Fillers | Supplemental |

## Career Clusters

| Cluster | Slug |
| --- | --- |
| Marketing & Sales | marketing-sales |

## Education Level

- **Category:** No formal educational credential

## Study Programs


## Market

- **Median Wage:** 34530
- **Mean Wage:** 39890
- **Pct10Wage:** 23440
- **Pct25Wage:** 31200
- **Pct75Wage:** 42970
- **Pct90Wage:** 55970
- **Employment:** 4590
- **Area Title:** U.S.

## Industries


### Top

| Naics | Slug | Title | Level | Employment | Median Wage | Lq |
| --- | --- | --- | --- | --- | --- | --- |
| 51 | 51 | Information | Sector | 1310 | 26250 | 15.13 |
| 23 | 23 | Construction | Sector | 1050 | 33860 | 4.34 |
| 56 | 56 | Administrative and Support and Waste Management and Remediation Services | Sector | 940 | 40640 | 3.5 |
| 54 | 54 | Professional, Scientific, and Technical Services | Sector | 340 | 41830 | 1.06 |
| 238210 | 238210 | Electrical Contractors and Other Wiring Installation Contractors | National industry | 250 | 36480 | 7.83 |
| 42 | 42 | Wholesale Trade | Sector | 210 | 38800 | 1.17 |
| 71 | 71 | Arts, Entertainment, and Recreation | Sector | 100 | 33880 | 1.27 |
| 44-45 | 44-45 | Retail Trade | Sector |  | 33230 |  |
| 561730 | 561730 | Landscaping Services | National industry |  | 34530 |  |
| 81 | 81 | Other Services (except Public Administration) | Sector |  | 53320 |  |

### Concentrated

| Naics | Slug | Title | Level | Employment | Lq |
| --- | --- | --- | --- | --- | --- |
| 51 | 51 | Information | Sector | 1310 | 15.13 |
| 238210 | 238210 | Electrical Contractors and Other Wiring Installation Contractors | National industry | 250 | 7.83 |
| 23 | 23 | Construction | Sector | 1050 | 4.34 |
| 56 | 56 | Administrative and Support and Waste Management and Remediation Services | Sector | 940 | 3.5 |
| 71 | 71 | Arts, Entertainment, and Recreation | Sector | 100 | 1.27 |
| 42 | 42 | Wholesale Trade | Sector | 210 | 1.17 |
| 54 | 54 | Professional, Scientific, and Technical Services | Sector | 340 | 1.06 |
- **Count:** 10

## Ai Signals

| Source | Label | Score | Scale | Release |
| --- | --- | --- | --- | --- |
| frey_osborne | Computerization probability | 0.94 | 0-1 probability | 2013-baseline-2016-employment-snapshot |
| felten_aioe | AI occupational exposure | 1.107101 | relative exposure score | 2021-plus-generative-ai-workbooks |
| felten_image_generation_aioe | Image generation occupational exposure | 0.0474758 | relative exposure score | 2021-plus-generative-ai-workbooks |
| felten_language_modeling_aioe | Language modeling occupational exposure | 1.511458 | relative exposure score | 2021-plus-generative-ai-workbooks |

## Ai Outlook


### Index

- **Value:** 65
- **Percentile:** 64
- **Band:** Moderate
- **Version:** ai-exposure-index-v1

#### Components

| Percentile | Source |
| --- | --- |
| 79 | felten_aioe |
| 35 | openai_gpts_are_gpts |
| 82 | microsoft_working_with_ai |
- **Component Count:** 3

### Exposure

| Source | Label | Value | Percentile | Band | Note |
| --- | --- | --- | --- | --- | --- |
| felten_aioe | Overall AI exposure (Felten et al.) | 1.107101 | 79 | High | How much this job's abilities overlap with what AI systems can do, across many AI capabilities. A relative research score, not a forecast of job loss. |
| eloundou_gamma | LLM task exposure, γ (OpenAI / Eloundou) | 0.34782608695652173 | 35 | Moderate | Share of this job's tasks where a large language model plus simple tools could cut the time to do them by at least half. γ is capped at 1.0 and many jobs reach that ceiling, so treat a top score as 'in the top group', not a precise rank. |
| microsoft_applicability | AI assistant applicability (Microsoft) | 0.256586305574647 | 82 | High | How applicable today's AI assistants are to this job's activities, measured from real Microsoft Copilot conversations. Applicability is not the same as replacement. |

### Frey Historical

- **Source:** frey
- **Label:** Computerization probability (Frey & Osborne, 2013)
- **Value:** 0.94
- **Percentile:** 86
- **Band:** High
- **Note:** A pre-LLM (2013) estimate of how automatable this job is by computerization and robotics. Shown for historical context only — it is not part of any current AI ranking.
- **Teleworkable:** no

### Eloundou

- **Alpha:** 0.17391304347826086
- **Beta:** 0.2608695652173913
- **Gamma:** 0.34782608695652173

### Usage Tasks

| Task | Usage Percent | Importance |
| --- | --- | --- |
| Answer questions about product features and benefits. | 0.011811395634508174 | 4.17 |
| Explain products or services and prices and demonstrate use of products. | 0.004621850465677112 | 4.7 |
- **Usage Release:** 2026-01-15-v4-plus-2025-03-27-v2

### Bls

- **Growth Percent:** -10
- **Growth Percentile:** 6
- **Direction:** Declining
- **Annual Openings Thousands:** 2.7
- **Annual Openings Percentile:** 35
- **Employment2024Thousands:** 25.3
- **Employment2034Thousands:** 22.8

### Sources

| Source | Version |
| --- | --- |
| bls_employment_projections | 2024-2034 |
| dingel_neiman | dingel-neiman-workathome |
| felten_aioe | felten-raj-seamans-aioe |
| frey_osborne | frey-osborne-automation |
| microsoft_working_with_ai | working-with-ai |
| openai_gpts_are_gpts | gpts-are-gpts |

## Ai Playbook

- **Trusted Task Count:** 3
- **Task Count:** 5
- **Total Sample:** 1626
- **Autonomy Median:** 4
- **Dominant Collaboration:** learning
- **Automation Share:** 36.9
- **Augmentation Share:** 59.63
- **Work Use Percent:** 12.03

### Collaboration

| Label | Percent |
| --- | --- |
| learning | 36.08 |
| directive | 33.8 |
| task iteration | 21.9 |
| feedback loop | 3.1 |
| none | 1.77 |
| validation | 1.65 |

### Use Case

| Label | Percent |
| --- | --- |
| personal | 87.22 |
| work | 12.03 |

### Delegated Tasks

| Task | Usage Percent | Collaboration | Autonomy Median | Sample Count |
| --- | --- | --- | --- | --- |
| Answer questions about product features and benefits. | 0.09281160145018127 | directive | 3 | 928 |
| Explain products or services and prices and demonstrate use of products. | 0.05870733841730216 | learning | 4 | 587 |
| Develop prospect lists. | 0.006500812601575197 | directive | 4 | 65 |

### Boundary Tasks

| Task | Human Needed Percent | Sample Count |
| --- | --- | --- |
| Answer questions about product features and benefits. | 99.89224137931035 | 928 |
| Explain products or services and prices and demonstrate use of products. | 99.65928449744463 | 587 |
| Develop prospect lists. | 95.38461538461539 | 65 |

### Seed Prompts

| Prompt | Collaboration |
| --- | --- |
| Do this for me: answer questions about product features and benefits. Give me a finished draft I can review and adjust. | directive |
| Teach me how to explain products or services and prices and demonstrate use of products, then check my work as I try it myself. | learning |
| Do this for me: develop prospect lists. Give me a finished draft I can review and adjust. | directive |
- **Release:** 2026-01-15-v4-plus-2025-03-27-v2

## Counts

- **Tasks:** 12
- **Skills:** 33
- **Capabilities:** 120
- **Tools:** 5
- **Related Roles:** 20

## Source

- **Dataset:** gold.onet_role_starter_surface
- **Version:** 30.3
- **Generated At:** 2026-06-02T21:00:32.945303+00:00
- **Content Hash:** 14b66746e6eeadb1
