# Travel Agents

> Plan and sell transportation and accommodations for customers. Determine destination, modes of transportation, travel dates, costs, and accommodations required. May also describe, plan, and arrange itineraries and sell tour packages. May assist in resolving clients' travel problems.
- **Entity Type:** role
- **Schema Version:** role.v1
- **Soc Code:** 41-3041.00
- **Summary:** Plan and sell transportation and accommodations for customers. Determine destination, modes of transportation, travel dates, costs, and accommodations required. May also describe, plan, and arrange itineraries and sell tour packages. May assist in resolving clients' travel problems.

## Aliases

- Destination Specialist
- Travel Agent
- Travel Consultant
- Travel Counselor
- Auto Travel Counselor
- Beach Expert
- Corporate Travel Consultant
- International Travel Consultant
- Tour Coordinator
- Tour Counselor
- Booking Agent
- Business Travel Consultant

## Tasks

| Text | Type | Iwa |
| --- | --- | --- |
| Collect payment for transportation and accommodations from customer. | Core | 4.A.4.c.1.c |
| Converse with customer to determine destination, mode of transportation, travel dates, financial considerations, and accommodations required. | Core | 4.A.1.a.1.n |
| Compute cost of travel and accommodations, using calculator, computer, carrier tariff books, and hotel rate books, or quote package tour's costs. | Core | 4.A.2.b.1.a |
| Plan, describe, arrange, and sell itinerary tour packages and promotional travel incentives offered by various travel carriers. | Core | 4.A.4.a.6.b |
| Record and maintain information on clients, vendors, and travel packages. | Core | 4.A.3.b.6.h |
| Book transportation and hotel reservations, using computer or telephone. | Core | 4.A.3.b.6.m |
| Print or request transportation carrier tickets, using computer printer system or system link to travel carrier. | Core | 4.A.1.a.1.d |
| Provide customer with brochures and publications containing travel information, such as local customs, points of interest, or foreign country regulations. | Core | 4.A.4.a.6.c |

## Emerging Tasks


## Activities

| Name | Iwa |
| --- | --- |
| Record operational details of travel. | 4.A.3.b.6.h |
| Process sales or other transactions. | 4.A.4.c.1.c |
| Gather customer or product information to determine customer needs. | 4.A.1.a.1.n |
| Calculate costs of goods or services. | 4.A.2.b.1.a |
| Prepare sales or other contracts. | 4.A.3.b.6.m |
| Sell products or services. | 4.A.4.a.6.b |
| Distribute promotional literature or samples to customers. | 4.A.4.a.6.c |
| Retrieve information from electronic sources. | 4.A.1.a.1.d |

## Capabilities

| Name | Family | Value |
| --- | --- | --- |
| Customer and Personal Service | knowledge | 4.25 |
| Active Listening | essential_skill | 4.12 |
| Service Orientation | transferable_skill | 4.12 |
| Speech Recognition | ability | 4.12 |
| Reading Comprehension | essential_skill | 4 |
| Speaking | essential_skill | 4 |
| Oral Comprehension | ability | 4 |
| Speech Clarity | ability | 4 |
| English Language | knowledge | 3.97 |
| Sales and Marketing | knowledge | 3.88 |
| Written Comprehension | ability | 3.88 |
| Oral Expression | ability | 3.88 |
| Near Vision | ability | 3.88 |
| Social Perceptiveness | transferable_skill | 3.75 |
| Persuasion | transferable_skill | 3.62 |
| Problem Sensitivity | ability | 3.5 |
| Geography | knowledge | 3.43 |
| Judgment and Decision Making | transferable_skill | 3.38 |
| Computers and Electronics | knowledge | 3.36 |
| Information Ordering | ability | 3.25 |
| Administrative | knowledge | 3.17 |
| Telecommunications | knowledge | 3.17 |
| Writing | essential_skill | 3.12 |
| Critical Thinking | essential_skill | 3.12 |
| Active Learning | essential_skill | 3.12 |
| Coordination | transferable_skill | 3.12 |
| Negotiation | transferable_skill | 3.12 |
| Written Expression | ability | 3.12 |
| Deductive Reasoning | ability | 3.12 |
| Selective Attention | ability | 3.12 |
| Transportation | knowledge | 3.09 |
| Monitoring | essential_skill | 3 |
| Complex Problem Solving | transferable_skill | 3 |
| Time Management | transferable_skill | 3 |
| Fluency of Ideas | ability | 3 |
| Originality | ability | 3 |
| Inductive Reasoning | ability | 3 |
| Category Flexibility | ability | 3 |
| Number Facility | ability | 3 |
| Administration and Management | knowledge | 2.89 |

## Skills

| Name | Type |
| --- | --- |
| Speech Recognition | Specialized Skill |
| Active Listening | Common Skill |
| Reading Comprehension | Common Skill |
| English Language | Common Skill |
| Social Perceptiveness | Common Skill |
| Microsoft Outlook | Common Skill |
| Microsoft Excel | Common Skill |
| Geography | Specialized Skill |
| Information Ordering | Specialized Skill |
| Telecommunications | Specialized Skill |
| Writing | Common Skill |
| Negotiation | Common Skill |
| Deductive Reasoning | Common Skill |
| Critical Thinking | Common Skill |
| Active Learning | Common Skill |
| Time Management | Common Skill |
| Microsoft Word | Common Skill |
| Microsoft PowerPoint | Common Skill |
| Microsoft Access | Specialized Skill |
| Inductive Reasoning | Common Skill |
| Complex Problem Solving | Common Skill |
| Mathematics | Common Skill |
| Instructing | Specialized Skill |
| Learning Strategies | Specialized Skill |
| Amadeus CRS | Specialized Skill |
| Systems Analysis | Specialized Skill |
| Foreign Language | Common Skill |
| Visualization | Specialized Skill |
| Finger Dexterity | Common Skill |
| Psychology | Specialized Skill |
| Depth Perception | Common Skill |
| Equipment Selection | Specialized Skill |
| Physics | Specialized Skill |
| Chemistry | Specialized Skill |
| Biology | Specialized Skill |
| Presentation Software | Specialized Skill |
| Installation | Specialized Skill |
| Equipment Maintenance | Specialized Skill |
| Accounting Software | Specialized Skill |

## Tools

| Example | Category | Hot | In Demand |
| --- | --- | --- | --- |
| Microsoft Excel | Spreadsheet software | yes | yes |
| Microsoft Office software | Office suite software | yes | yes |
| Microsoft Outlook | Electronic mail software | yes | yes |
| Intuit QuickBooks | Accounting software | yes | no |
| Microsoft Access | Data base user interface and query software | yes | no |
| Microsoft PowerPoint | Presentation software | yes | no |
| Microsoft Word | Word processing software | yes | no |
| SAP Concur | Accounting software | yes | no |
| Zoom | Video conferencing software | yes | no |
| Amadeus CRS | Data base user interface and query software | no | yes |
| Sabre Central Command | Enterprise resource planning ERP software | no | yes |
| Apollo Reservation System | Calendar and scheduling software | no | no |
| Colibripms Software Colibri | Customer relationship management CRM software | no | no |
| DataSwell | Business intelligence and data analysis software | no | no |
| Galor Travel Booster | Data base user interface and query software | no | no |
| Global distribution system GDS software | Data base user interface and query software | no | no |
| Globekey Agentkey | Calendar and scheduling software | no | no |
| Illusions Online Illusions OnDemand | Business intelligence and data analysis software | no | no |
| IMS Travel Agent Reservation Software System | Calendar and scheduling software | no | no |
| MGHworld Travel Agents | Customer relationship management CRM software | no | no |
| Orbitz Worldwide Orbitz for Agents | Data base user interface and query software | no | no |
| Rezdy booking software | Calendar and scheduling software | no | no |
| Rezgo online booking software | Calendar and scheduling software | no | no |
| Rezopia | Data base user interface and query software | no | no |
| Sabre Airline Solutions SabreSonic Customer Sales & Service | Customer relationship management CRM software | no | no |
| TourCMS | Data base user interface and query software | no | no |
| TourWriter | Data base user interface and query software | no | no |
| Travel Agent CMS | Data base user interface and query software | no | no |
| TravelCarma | Data base user interface and query software | no | no |
| Travii reservation system software | Data base user interface and query software | no | no |

## Work Context

| Name | Value |
| --- | --- |
| Telephone Conversations | 5 |
| E-Mail | 4.98 |
| Spend Time Sitting | 4.86 |
| Importance of Being Exact or Accurate | 4.78 |
| Contact With Others | 4.45 |
| Deal With External Customers or the Public in General | 4.43 |
| Determine Tasks, Priorities and Goals | 4.32 |
| Written Letters and Memos | 4.06 |
| Face-to-Face Discussions with Individuals and Within Teams | 4.05 |
| Freedom to Make Decisions | 4.03 |
| Impact of Decisions on Co-workers or Company Results | 3.88 |
| Level of Competition | 3.87 |
| Degree of Automation | 3.8 |
| Frequency of Decision Making | 3.74 |
| Time Pressure | 3.73 |
| Spend Time Using Your Hands to Handle, Control, or Feel Objects, Tools, or Controls | 3.71 |
| Work With or Contribute to a Work Group or Team | 3.43 |
| Work Outcomes and Results of Other Workers | 3.41 |
| Consequence of Error | 3.38 |
| Coordinate or Lead Others in Accomplishing Work Activities | 3.19 |
| Physical Proximity | 3.19 |
| Indoors, Environmentally Controlled | 3.13 |
| Importance of Repeating Same Tasks | 3.12 |
| Spend Time Making Repetitive Motions | 3.08 |
| Conflict Situations | 3.07 |
| Dealing With Unpleasant, Angry, or Discourteous People | 2.6 |
| Health and Safety of Other Workers | 2.55 |
| Exposed to Sounds, Noise Levels that are Distracting or Uncomfortable | 2.17 |
| Spend Time Standing | 1.67 |
| Spend Time Bending or Twisting Your Body | 1.6 |
| Public Speaking | 1.54 |
| Dealing with Violent or Physically Aggressive People | 1.31 |
| Pace Determined by Speed of Equipment | 1.22 |
| Spend Time Kneeling, Crouching, Stooping, or Crawling | 1.2 |
| Exposed to Contaminants | 1.16 |
| Spend Time Keeping or Regaining Balance | 1.14 |
| In an Enclosed Vehicle or Operate Enclosed Equipment | 1.11 |
| Exposed to Extremely Bright or Inadequate Lighting Conditions | 1.11 |
| Indoors, Not Environmentally Controlled | 1.06 |
| Outdoors, Exposed to All Weather Conditions | 1.06 |

## Preparation

- **Job Zone:** 3
- **Job Zone Name:** Job Zone Three: Medium Preparation Needed
- **Education:** Most occupations in this zone require training in vocational schools, related on-the-job experience, or an associate's degree.
- **Experience:** Previous work-related skill, knowledge, or experience is required for these occupations. For example, an electrician must have completed three or four years of apprenticeship or several years of vocational training, and often must have passed a licensing exam, in order to perform the job.
- **Svp Range:** (6.0 to < 7.0)

### Education Distribution

| Label | Percentage |
| --- | --- |
| Associate's Degree (or other 2-year degree) | 37.25 |
| High School Diploma | 30.8 |
| Bachelor's Degree | 14.36 |
| Post-Secondary Certificate | 11.49 |
| Some College Courses | 6.11 |

## Person Fit

| Name | Family | Value |
| --- | --- | --- |
| Personal Service | specific_interest_area | 6.61 |
| Sales | specific_interest_area | 5.8 |
| Enterprising | career_interest_type | 5.78 |
| Conventional | career_interest_type | 5.77 |
| Office Work | specific_interest_area | 5.15 |
| Social | career_interest_type | 4.31 |
| Dependability | work_style | 4 |
| Attention to Detail | work_style | 3 |
| Professional Advising | specific_interest_area | 2.77 |
| Marketing/Advertising | specific_interest_area | 2.5 |
| Social Orientation | work_style | 2.38 |
| Management/Administration | specific_interest_area | 2.19 |
| Accounting | specific_interest_area | 2.07 |
| Cooperation | work_style | 2.03 |
| Information Technology | specific_interest_area | 1.95 |
| Business Initiatives | specific_interest_area | 1.94 |

## Related Roles

| Soc Code | Slug | Title | Tier |
| --- | --- | --- | --- |
| 43-4181.00 | role-43-4181-00 | Reservation and Transportation Ticket Agents and Travel Clerks | Primary-Short |
| 39-7012.00 | role-39-7012-00 | Travel Guides | Primary-Short |
| 41-2021.00 | role-41-2021-00 | Counter and Rental Clerks | Primary-Short |
| 41-3091.00 | role-41-3091-00 | Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel | Primary-Short |
| 43-4051.00 | role-43-4051-00 | Customer Service Representatives | Primary-Short |
| 41-9041.00 | role-41-9041-00 | Telemarketers | Primary-Long |
| 39-6012.00 | role-39-6012-00 | Concierges | Primary-Long |
| 39-7011.00 | role-39-7011-00 | Tour Guides and Escorts | Primary-Long |
| 41-2031.00 | role-41-2031-00 | Retail Salespersons | Primary-Long |
| 43-4171.00 | role-43-4171-00 | Receptionists and Information Clerks | Primary-Long |
| 41-3021.00 | role-41-3021-00 | Insurance Sales Agents | Supplemental |
| 43-5011.01 | role-43-5011-01 | Freight Forwarders | Supplemental |

## Career Clusters

| Cluster | Slug |
| --- | --- |
| Hospitality, Events, & Tourism | hospitality-events-tourism |

## Education Level

- **Category:** High school diploma or equivalent

## Study Programs

| Title | Slug |
| --- | --- |
| Business, Management, Marketing, and Related Support Services | business-management-marketing-and-related-support-services |

## Market

- **Median Wage:** 48450
- **Mean Wage:** 52690
- **Pct10Wage:** 33280
- **Pct25Wage:** 38760
- **Pct75Wage:** 60880
- **Pct90Wage:** 74160
- **Employment:** 59150
- **Area Title:** U.S.

## Industries


### Top

| Naics | Slug | Title | Level | Employment | Median Wage | Lq |
| --- | --- | --- | --- | --- | --- | --- |
| 56 | 56 | Administrative and Support and Waste Management and Remediation Services | Sector | 47620 | 48080 | 13.74 |
| 52 | 52 | Finance and Insurance | Sector | 1910 | 54240 | 0.8 |
| 48-49 | 48-49 | Transportation and Warehousing | Sector | 1830 | 38550 | 0.65 |
| 72 | 72 | Accommodation and Food Services | Sector | 1110 | 49190 | 0.2 |
| 71 | 71 | Arts, Entertainment, and Recreation | Sector | 1050 | 40180 | 1.04 |
| 54 | 54 | Professional, Scientific, and Technical Services | Sector | 780 | 59740 | 0.19 |
| 561320 | 561320 | Temporary Help Services | National industry | 130 | 60530 | 0.13 |
| 51 | 51 | Information | Sector |  | 65350 |  |
| 53 | 53 | Real Estate and Rental and Leasing | Sector |  | 37140 |  |
| 55 | 55 | Management of Companies and Enterprises | Sector |  | 61530 |  |
| 81 | 81 | Other Services (except Public Administration) | Sector |  | 58790 |  |

### Concentrated

| Naics | Slug | Title | Level | Employment | Lq |
| --- | --- | --- | --- | --- | --- |
| 56 | 56 | Administrative and Support and Waste Management and Remediation Services | Sector | 47620 | 13.74 |
| 71 | 71 | Arts, Entertainment, and Recreation | Sector | 1050 | 1.04 |
| 52 | 52 | Finance and Insurance | Sector | 1910 | 0.8 |
| 48-49 | 48-49 | Transportation and Warehousing | Sector | 1830 | 0.65 |
| 72 | 72 | Accommodation and Food Services | Sector | 1110 | 0.2 |
| 54 | 54 | Professional, Scientific, and Technical Services | Sector | 780 | 0.19 |
| 561320 | 561320 | Temporary Help Services | National industry | 130 | 0.13 |
- **Count:** 11

## Ai Signals

| Source | Label | Score | Scale | Release |
| --- | --- | --- | --- | --- |
| frey_osborne | Computerization probability | 0.099 | 0-1 probability | 2013-baseline-2016-employment-snapshot |
| felten_aioe | AI occupational exposure | 1.133598 | relative exposure score | 2021-plus-generative-ai-workbooks |
| felten_image_generation_aioe | Image generation occupational exposure | 0.3339365 | relative exposure score | 2021-plus-generative-ai-workbooks |
| felten_language_modeling_aioe | Language modeling occupational exposure | 1.278436 | relative exposure score | 2021-plus-generative-ai-workbooks |

## Ai Outlook


### Index

- **Value:** 84
- **Percentile:** 89
- **Band:** High
- **Version:** ai-exposure-index-v1

#### Components

| Percentile | Source |
| --- | --- |
| 80 | felten_aioe |
| 95 | openai_gpts_are_gpts |
| 76 | microsoft_working_with_ai |
- **Component Count:** 3

### Exposure

| Source | Label | Value | Percentile | Band | Note |
| --- | --- | --- | --- | --- | --- |
| felten_aioe | Overall AI exposure (Felten et al.) | 1.133598 | 80 | High | How much this job's abilities overlap with what AI systems can do, across many AI capabilities. A relative research score, not a forecast of job loss. |
| eloundou_gamma | LLM task exposure, γ (OpenAI / Eloundou) | 1 | 95 | High | Share of this job's tasks where a large language model plus simple tools could cut the time to do them by at least half. γ is capped at 1.0 and many jobs reach that ceiling, so treat a top score as 'in the top group', not a precise rank. |
| microsoft_applicability | AI assistant applicability (Microsoft) | 0.23690251086891043 | 76 | High | How applicable today's AI assistants are to this job's activities, measured from real Microsoft Copilot conversations. Applicability is not the same as replacement. |

### Frey Historical

- **Source:** frey
- **Label:** Computerization probability (Frey & Osborne, 2013)
- **Value:** 0.099
- **Percentile:** 28
- **Band:** Low
- **Note:** A pre-LLM (2013) estimate of how automatable this job is by computerization and robotics. Shown for historical context only — it is not part of any current AI ranking.
- **Teleworkable:** no

### Eloundou

- **Alpha:** 0.125
- **Beta:** 0.5625
- **Gamma:** 1

### Usage Tasks

| Task | Usage Percent | Importance |
| --- | --- | --- |
| Plan, describe, arrange, and sell itinerary tour packages and promotional travel incentives offered by various travel carriers. | 0.007703084109461853 | 4.57 |
| Converse with customer to determine destination, mode of transportation, travel dates, financial considerations, and accommodations required. | 0.004929973830055586 | 4.57 |
| Provide customer with brochures and publications containing travel information, such as local customs, points of interest, or foreign country regulations. | 0.004313727101298638 | 4.04 |
- **Usage Release:** 2026-01-15-v4-plus-2025-03-27-v2

### Bls

- **Growth Percent:** 2.2
- **Growth Percentile:** 43
- **Direction:** About average
- **Annual Openings Thousands:** 7.1
- **Annual Openings Percentile:** 56
- **Employment2024Thousands:** 65.7
- **Employment2034Thousands:** 67.2

### Sources

| Source | Version |
| --- | --- |
| bls_employment_projections | 2024-2034 |
| dingel_neiman | dingel-neiman-workathome |
| felten_aioe | felten-raj-seamans-aioe |
| frey_osborne | frey-osborne-automation |
| microsoft_working_with_ai | working-with-ai |
| openai_gpts_are_gpts | gpts-are-gpts |

## Ai Playbook

- **Trusted Task Count:** 4
- **Task Count:** 5
- **Total Sample:** 364
- **Autonomy Median:** 3
- **Dominant Collaboration:** directive
- **Automation Share:** 45.85
- **Augmentation Share:** 44.41
- **Work Use Percent:** 7.74

### Collaboration

| Label | Percent |
| --- | --- |
| directive | 45.85 |
| task iteration | 38.11 |
| learning | 6.3 |

### Use Case

| Label | Percent |
| --- | --- |
| personal | 83.09 |
| work | 7.74 |

### Delegated Tasks

| Task | Usage Percent | Collaboration | Autonomy Median | Sample Count |
| --- | --- | --- | --- | --- |
| Provide customer with brochures and publications containing travel information, such as local customs, points of interest, or foreign country regulations. | 0.01310163770471309 | directive | 3 | 131 |
| Plan, describe, arrange, and sell itinerary tour packages and promotional travel incentives offered by various travel carriers. | 0.011201400175021877 | task iteration | 4 | 112 |
| Converse with customer to determine destination, mode of transportation, travel dates, financial considerations, and accommodations required. | 0.00750093761720215 | task iteration | 3 | 75 |
| Compute cost of travel and accommodations, using calculator, computer, carrier tariff books, and hotel rate books, or quote package tour's costs. | 0.0031003875484435553 | directive | 3 | 31 |

### Boundary Tasks

| Task | Human Needed Percent | Sample Count |
| --- | --- | --- |
| Plan, describe, arrange, and sell itinerary tour packages and promotional travel incentives offered by various travel carriers. | 100 | 112 |
| Converse with customer to determine destination, mode of transportation, travel dates, financial considerations, and accommodations required. | 100 | 75 |
| Provide customer with brochures and publications containing travel information, such as local customs, points of interest, or foreign country regulations. | 99.23664122137404 | 131 |
| Compute cost of travel and accommodations, using calculator, computer, carrier tariff books, and hotel rate books, or quote package tour's costs. | 96.7741935483871 | 31 |

### Seed Prompts

| Prompt | Collaboration |
| --- | --- |
| Do this for me: provide customer with brochures and publications containing travel information, such as local customs, points of interest, or foreign country regulations. Give me a finished draft I can review and adjust. | directive |
| Let's work through this together, step by step: plan, describe, arrange, and sell itinerary tour packages and promotional travel incentives offered by various travel carriers. I'll give feedback as we go. | task iteration |
| Let's work through this together, step by step: converse with customer to determine destination, mode of transportation, travel dates, financial considerations, and accommodations required. I'll give feedback as we go. | task iteration |
| Do this for me: compute cost of travel and accommodations, using calculator, computer, carrier tariff books, and hotel rate books, or quote package tour's costs. Give me a finished draft I can review and adjust. | directive |
- **Release:** 2026-01-15-v4-plus-2025-03-27-v2

## Counts

- **Tasks:** 8
- **Skills:** 39
- **Capabilities:** 120
- **Tools:** 30
- **Related Roles:** 20

## Source

- **Dataset:** gold.onet_role_starter_surface
- **Version:** 30.3
- **Generated At:** 2026-06-02T21:00:32.945303+00:00
- **Content Hash:** 1480faf73ebd0c27
